A big shortage of truck drivers in the upper North Island and especially Auckland is confirmed in a sample survey conducted recently.
The March milk run into China was initiated by the New Zealand Government and was fundamental to the restoration of the NZ brand reputation and its credibility. It was a response by Government to business and in particular to small and medium exporters of not only infant milk formula but also any product that had a New Zealand brand on it.
“Expanding New Zealand’s international footprint is important for growing our exports but so is helping New Zealand companies into new markets and, as our recent experience with China shows, being on the ground to assist them ‘in market’ is critical” CEO Michael Barnett said.
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